FR €Our story
TALIKA, A UNIQUE VISION OF BEAUTY
“At TALIKA, each product is a living being with a date of birth, a purpose and a destiny. Born from a love story between a researcher and the mysteries of Nature that he explores and seeks to decipher, each creation is the result of an innovation.
Since 1948, TALIKA has taken inspiration from the treasures of the Living World to develop ever-innovative treatments, in order to allow each woman to radiate their natural beauty at every stage of their life. "
Alexis de Brosses, President and Creator
TALIKA SUBLIMES WOMEN FROM GENERATION TO GENERATION
MORE THAN A STORY, A DESTINY
It all started during World War II. Faced with the shortages affecting the pharmaceutical industry, Danielle Roches, nurse in the ophthalmological service of the Hospitals of Paris, created a balm made from healing plants to treat the injured suffering from burns in the eyes. She then noticed a breathtaking side effect: beyond healing her patients' burns, her herbal cream is stimulating the growth of their eyelashes and eyebrows dramatically.
Danielle Roches had to share this wonderful discovery with women. In 1948:, she markets the 1st eyelash growth treatment from Talika, THE EYELASH GROWTH CREAM. This is the beginning of TALIKA's destiny.
Since its creation, TALIKA has established itself as a pioneer brand. A destiny that the brand still pursues today. Since the brand's succession in 1994.
Alexis de Brosses continues to lead TALIKA on the path of innovation, guided by an intact desire to imagine products that do not exist anywhere else and are revolutionizing the lives of women. In 1994, the first move of this inspired researcher is thus to revisit the formula of the EYELASH GROWTH CREAM and to modernize its galenic. In doing so, it gives birth to TALIKA's first eyelash growth gel: LIPOCILS.
With this first of its kind product, TALIKA is setting out to conquer Japan, the first step in a real international success story. Today, the brand is distributed in more than 60 countries and its name is synonymous with expert eye care all over the world.
1948
Cream grows eyelashes. Mythical formula.
1994
Cream grows eyelashes. New Design.
1995
Lipocilia. Mythical gel formula for eyelash growth.
2010
Lipocils Expert. Mythical formula.
+ pigmentation
+ curvature
+ foam applicator
2012
Lipocils & Black. A double action
Sprout and mascara
2016
Lipocils Platinium. Double-serum: Day & Night
2018
Liposils Expert. Collector's Edition
1950
1960
1990
2010
2016
2018
2018
GIVING A VOICE TO NATURE ...
“The observation of a woman's beauty goes through physiology, dermatology, but also through the soul and the spirit. An integrative approach was therefore imposed on me: to combine the best of classical cosmetics and medicine with the traditional therapies of the Ancients. Bringing together biotechnology, ayurveda, herbal medicine, the discoveries of NASA and the secrets of the shamans seemed to me to be the most obvious way to make the eyes of women and men shine. »Alexis de Brosses
EXPLORE, DISCOVER, CONVEY
TALIKA broke free from the boundaries of traditional cosmetics to adopt a unique creative process based on three fundamental principles:
Via technology transfers. Via a transfer of life, and vital energy to the cells. By creating new beauty rituals going beyond classic cosmetics.
As an eternal explorer, Alexis de Brosses regularly travels all around the world searching for ancestral rituals and innovative knowledge that can bring a revolution to the world of beauty. Thanks to its discoveries, the brand combines avant-garde technologies and millennial traditions to design targeted treatments and new original beauty rituals which will then unfold their benefits on the skin cells. This integrative vision of cosmetics is the secret that allows TALIKA to always be one step ahead of innovation. It is a 360° approach to beauty.
EYE CARE
In 1948, Talika marketed her first cult eyelash growth cream, THE EYELASH GROWTH CREAM.
Since then, and after many discoveries between nature and Man, Talika offers many treatments for eyelash and eyebrow growth as well as for the eye contour.
For its 70th anniversary, TALIKA revisits its best-seller LIPOCILS EXPERT with a very Parisian limited edition illustrated by Florence Balducci. A new feminine and stylish packaging in homage to the capital, where the brand was born, a symbol of both elegance and freedom.
FACIAL TREATMENTS
Talika has developed a complete range of facial care adapted to the needs of each skin type: daily care, moisturizing and targeted care. Discover our new bio-cellulose masks, Pink Clay Mask, Bubble Mask and Gold-Vegetal Mask.
LIGHT THERAPY
Inspired by NASA's work on the therapeutic virtues of light, TALIKA Research has discovered that each wavelength of light corresponds to a color and a cosmetic property. Since 2008, TALIKA has been developing nomadic devices emitting precise lengths of light that target and reduce wrinkles, spots or blemishes: the LIGHT THERAPY. A revolutionary beauty treatment, ultra-targeted, simple, fast, and extremely effective!
TRAVEL AROUND THE LOOK
Discover the book by Alexis de Brosses, President of Talika, and learn everything about the eyes and how to take care of them to make them absolutely gorgeous.
